Interactive YouTube Video

Watch this video all the way through to see one of the most innovative and interactive YouTube videos ever!

Brands – stop while you’re ahead (with SM)

Man, there are SO MANY SOCIAL NETWORKS! Seriously. How can you keep up with them all? And I’m talking about being a user, let alone a brand. Geesh.

The ones most recently on my list are Untappd and GetGlue. Both I got from a recent Mashable article (don’t have it in front of me now, but I remember these two). And yes, I will add them: I love beer and I just got Apple TV (great!) and so now I can check into content.

But the reason I write this article is: as a brand, I’m overwhelmed. Actually, as a brand – I haven’t even heard of these before. Unless my social media “expert” brings them to my attention; otherwise, I’m just trying to get by with good enough tactics and activities on Facebook and Twitter. FOR THE LOVE OF GOD, can we stop with the SNS fragmentation?

No. For the simple fact that there are so many different kinds of people and interests in this world. And that’s the reason for social media – to serve the people’s interests.

Brands – stop while you’re ahead. Stick with Twitter, YouTube, and Facebook and work it.